After finishing the Music Marketing project, it is time to reflect upon the process as a whole. The research was very useful and important for us because it gave us a lot of back round knowledge and was helpful to us when creating the presentation.
Here is the link to our research chart :)
Music Research Chart SSCM.docx
MUSIC VIDEO
For reference , here is the music video my group and I created.
SheldonVitorioKerbervandam.mp4
I am not going to lie, brainstorming and planning was a bit of a struggle for us at first because we were undecisive on what we wanted to do. Gio, the director, had a vision that we liked and trusted so we went along and created the storyboard to help us during production . Production went really well for us as a matter of fact. We were quick during filming and able to get the shots we wanted to with the use of colorful lighting and a dolly on the tripod. Post Production wise , the editing went super smooth and our video contained many special effect that our group really wanted to implement.
PRESENTATION
BRAKE CHECK CAMPAIGN (1).mp4
Here is the link to the presentation. The whole goal was for the presentation to 10 ish minutes and our group was able to get to the 9:40 mark which I was very happy with. We had roughly 11 slides and each slide features a voice recording of one the members of our group explaining the slide. Each slide had a purpose and was able to show everything from genre, target audience , distribution , socials, to the campaign as a whole.
Overall, I learned a lot from this project that I think will carry over to future projects. An aspects of this project that will be helpful to me when developing my Cambridge portfolio, is storyboarding. The film opening is and has to be very meticulous and storyboarding is perfect for making everything in production just a bit easier for the director.